Is Your Contact Page Hurting You?

September 11, 2015

Don’t panic and take down your Contact Page. In fact, your Contact Page is great weapon in your arsenal to generate leads, start conversations and gain customers. However, there are a few elements to your Contact Page that can either help you or hurt you. Messaging To tip my hat to the cliché gods: Content Is King. It’s a profusely overused, misused and unoriginal statement, but it’s the truth. The content on your Contact Page is your main attraction, so it better be working for you. Simply stating, “Contact Us”…

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How To Stop Floating-Share-Buttons.com Referral Spam in Google Analytics

July 20, 2015

If you’re an SEO specialist, you most likely have this problem taken care of. However, if you’re a small business owner and you’re running your website on your own and don’t know what floating-share-button.com referral spam is, you’re going to want to give this a read. In the simplest definition as possible, floating-share-botton.com referral spam is spam that is isolated to Google Analytics and it is falsely inflating your referral analytics. It’s telling your Google Analytics that hundreds of people are landing on your website via floating-share-buttons.com. The problem? No…

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4 Mistakes You May Be Making on LinkedIn

June 18, 2015

For years, LinkedIn was seen as our parents platform for social media, and it was. But, as the younger generation I currently reside in found themselves in the professional working world, LinkedIn caught up with the major social media platforms, but also found a way to become one of the most utilized technologies for HR departments and job recruiters. With the click of a button you can send in job applications and resumes and learn a bit more about the person applying. However, many of us take LinkedIn for granted…

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Mobilegeddon. Are You Prepared?

April 29, 2015

Google is changing up their mobile ranking algorithm and you better listen up. Starting on April 21st, Google’s mobile ranking algorithm changed to favor those website who are actually mobile friendly. What does this mean? If you have a website that wasn’t built with responsive design, your website will drop in the mobile rankings. Therefore, when people Google “Milwaukee’s best burger” on their mobile device; be it a phone, tablet, etc., those burger joints that have a website with responsive design will rank much higher than those with non-responsive design….

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