How To Stop Floating-Share-Buttons.com Referral Spam in Google Analytics

July 20, 2015

If you’re an SEO specialist, you most likely have this problem taken care of. However, if you’re a small business owner and you’re running your website on your own and don’t know what floating-share-button.com referral spam is, you’re going to want to give this a read. In the simplest definition as possible, floating-share-botton.com referral spam is spam that is isolated to Google Analytics and it is falsely inflating your referral analytics. It’s telling your Google Analytics that hundreds of people are landing on your website via floating-share-buttons.com. The problem? No…

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4 Mistakes You May Be Making on LinkedIn

June 18, 2015

For years, LinkedIn was seen as our parents platform for social media, and it was. But, as the younger generation I currently reside in found themselves in the professional working world, LinkedIn caught up with the major social media platforms, but also found a way to become one of the most utilized technologies for HR departments and job recruiters. With the click of a button you can send in job applications and resumes and learn a bit more about the person applying. However, many of us take LinkedIn for granted…

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Mobilegeddon. Are You Prepared?

April 29, 2015

Google is changing up their mobile ranking algorithm and you better listen up. Starting on April 21st, Google’s mobile ranking algorithm changed to favor those website who are actually mobile friendly. What does this mean? If you have a website that wasn’t built with responsive design, your website will drop in the mobile rankings. Therefore, when people Google “Milwaukee’s best burger” on their mobile device; be it a phone, tablet, etc., those burger joints that have a website with responsive design will rank much higher than those with non-responsive design….

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AB InBev: On a Roll With PR Atrocities

March 26, 2015

Anheiser Busch has been on quite a controversial roll since their “Brewed The Hard Way” advertisement debuted at this years Super Bowl. If you aren’t familiar with the ad, or aren’t friends with a craft beer nut who was instantaneously furious after seeing the ad; Budweiser created an ad that essentially mocked craft beer drinkers and their passion for new and adventurous beers. The most ironic thing about the ad was that they made fun of craft beer drinkers who enjoy “Pumpkin Peach Ale’s”. But , just weeks before the…

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