4 Social Media Misconceptions that Could Affect Your Company

August 15, 2018

It’s all happened to us… we make a post on social media only to find that it received 2 likes and reached only 10 people. Yikes – we immediately go for that “delete” button. It’s okay, though, practice makes perfect. Developing an engaging social media strategy takes time. Here are some misconceptions of social media that could be hurting your company’s engagement online: Overvaluing vanity metrics There have been many studies done that prove dopamine is released any time we receive a like or share on social media. Don’t let…

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