Suzy's Cheesecakes & Distinctive Desserts started their journey in a home kitchen in 1983 and it has grown beyond their wildest expectations. Creating delectable cheesecakes and desserts for private label brands, as well as expanding their own brand, Suzy's has a delicious treat for anyone and everyone.
PURPOSE
Growing and strengthening the Suzy's brand through strategic Social Media.
Exponential follower growth and post reach.
Update imagery to refresh the brand.
Personal interaction with Suzy followers.
Sizable growth in referral traffic to website.
Brand-Building Posts
Promotional Posts
Web Design
Branding
#C1232B
#F9F2D9
#4D1213
#101820
We revitalized Suzy's mid 90's logo to a retro logo reminiscent of their original.
Facebook
Foresite Group crafts and curates all social media initiatives to grow their brand, grow their followers, and to reach the most relevant audience possible. We connect with local business to craft cheesecake pairings that readers want to read and engage with. This grows brand awareness, builds links, and increases Suzy's overall search engine optimization.
15% INCREASED FACEBOOK FOLLOWERS BY INCREASE IN FOLLOWERS OVER 6 MONTHS.
60% INCREASED POST ENGAGEMENT.
25% SOCIAL MEDIA ACQUISITION GROWTH.
Content Marketing
Suzy's followers not only want to see and engage with delectable images of cheesecakes and desserts, they want to read and learn about Suzy's brand and their history. We create quality, relevant and engaging content that is utilized on their blog, their social accounts and beyond. This keeps readers on the site, increasing their time spent on the website, and increasing their overall relevance.
11,000 PAGEVIEWS IN FIRST 3 MONTHS
DECREASED BOUNCE RATE BY 10%
3.62 PAGEVIEWS PER SESSION INCREASED SEARCH ENGINE RANK
